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AI Insights · Timothy · April 2025

Top 5 iOS Personal Finance Apps in Belgium: Q1 2025 Performance

Explore the performance of the top 5 personal finance apps on iOS in Belgium during Q1 2025, with insights from Sensor Tower on downloads, revenue, and active users.

Top 5 iOS Personal Finance Apps in Belgium: Q1 2025 Performance

In the first quarter of 2025, several personal finance apps on iOS showed varied performance trends in Belgium. Here's a look at how the top five apps fared based on data from Sensor Tower.

Bilance - Your Money & Budget from Bilance Technology OÜ saw a fluctuating revenue trend, starting at approximately $1.5K and dipping to $239 in mid-February before climbing back to $806 by late March. Downloads began at 599, declining to 196 in early March, with a slight recovery to 236 by the end of the quarter.

Splitwise experienced a steady increase in revenue, reaching $733 in early March and maintaining around $671 by the end of the quarter. Downloads peaked at 2.3K at the start of the quarter, with a consistent presence of over 1K throughout. Active users saw a high of 75K initially, with a dip to 54.7K in January, recovering to about 70.5K by March end.

YNAB from You Need A Budget LLC showed a revenue peak of $789 in late February, with fluctuations around $200 to $300 for the rest of the quarter. Downloads remained below 200, with a slight increase towards the end. Active users hovered around 600, with minor variations throughout the period.

Buddy: Budget Planner App had a stable revenue trend, peaking at $467 early in the quarter and ending at $286. Downloads remained consistent, averaging around 300 weekly. Active users started at 368 and saw minor fluctuations, ending at 315.

Spendee Budget App & Planner by Cleevio s.r.o. had a revenue peak of $395 at the start, with a downward trend settling around $140. Downloads were steady, hovering around 200. Active users started at 905, dropping to 623 in January, before recovering to 775 by the end of March.

For more detailed insights and data, visit Sensor Tower.


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Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2025